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Positano Travel Guide

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About Positano

Positano- a cliffside village on southern Italy’s Amalfi Coast, is a dreamy, dramatic, and dashing destination. This Italian ‘la dolce vita’, with vertiginous, pastel houses, seeming to tumble into the sea, wisteria-draped hotels, pebble beachfront, and narrow streets, is undoubtedly Amalfi Coast’s front-cover splash. This stunning Italian riviera portrays a kaleidoscopic blend of old-world charm and opulent glamor. There is hardly any place that could match the magnificence of this village


This small fishing Italian village is home to around 3,913 residents, where everybody knows everyone. Being a popular tourist hub, this stunning town is always packed with a large number of tourists.



This small coastal town is nestled in the foothills of the Lattari Mountains and is protected by the northern winds. Its geographical setting makes it rich with strikingly beautiful landscapes. Many call it a perpendicular village due to its geographical setting, as the village perched in an enclave in the hills leading down to the coast.


The journey of this Italian riviera was not trivial and took several years to become what it is now. Evidence suggests that the town’s first settlement dates back to prehistory, precisely during the upper Paleolithic period. 

Years ago, it was a wealthy market port that hosted medieval deals in fish trades and other resources. However, during the Roman Empire, it became a resort destination and gained popularity in the 1950’s and has been somewhat of a tourist hub ever since. The ancient Romans had built numerous villas here and the ruins can be seen in the vicinity of the Church dell’Assunta.

In later years, the town grew considerably after natives from Paestum arrived and settled here. However, in 1268, the town was pillaged by Pisa, after which it increased its defense by building massive fortified walls.

Positano was severely destroyed by the tsunami of 1343, and survived the calamity. In the 15th-century, it was attacked by Ottoman pirates. But after the 18th-century, following the unification of Italy, Positano has risen from a sleepy fishing village to a prominent town.



The natives follow Christianity, as their main religion in Positano. Here, you will not find any church of Protestant religion, as all churches in Amalfi coast are Catholic. In Potasino and in Amalfi, you will find Christian orthodoxy offering prayers together with catholic Christians in a church.


This Italian riviera is known for its hippie-chic culture. The bougenvilla-draped restaurants, quirky outfit stores, white-washed walls, pastel-colored houses, and the clean atmosphere proves its cultured people, who keep their land beautiful. The local artisans bring the picturesque landscape surrounding the village alive with their beautiful artworks.


Neapolitan is widely spoken in this Amalfi Coast village. However, Italian is popular among the locals too. You may find the hotel or restaurant staff speaking in English, but the rest of the residents do not use it.


The official currency of Positano is Euro (€).


It features a Mediterranean climate, with warm summers and mild winters. The average annual temperature is 60.5℉. Summer begins at the end of June and ends in September, and the rest of the months, the town enjoys mild and pleasant weather.

When to Go

Although it enjoys perfect weather throughout the year, it is best to visit this postcard-perfect city between June and August. July is the hottest month of the year, when the mercury goes up to 84.2℉. The peak season here starts at the end of April and runs through October. During these months, the town remains packed with tourists from all over the world. However, it is better to plan your trip during spring, when the prices are considerably cheaper.



Being one of the most attractive tourist destinations in Italy, this coastal village attracts millions of tourists each year. To accommodate such a large number of visitors, it offers postcard perfect hotels and Airbnbs. You can check into one of these wisteria-draped hotels and enjoy the magnificent views outside. These luxurious resorts and hotels are equally captivating and give justice to the surrounding scenic beauty. Here are some places to call home during your trip:

Le Sirenuse

Le Sirenuse

Location: Address: Via Cristoforo Colombo, 30, 84017, Positano SA, Italy

Contact: +39 089 875 066

Il San Pietro di Positano

Location: Via Laurito, 2, 84017, Positano SA, Italy

Contact: +39 089 875 455

Hotel Le Agavi

Hotel Le Agavi

Location: Via G. Marconi, 84017, Positano SA, Italy

Contact: +39 089 875 733

Covo dei Saraceni

Covo dei Saraceni

Location: Piazza dei Mulini, 5, 84017, Positano SA, Italy

Contact: +39 089 875 400

Villa Treville

Villa Treville

Location: Via Arienzo, 30, 84017, Positano SA, Italy

Contact: +39 089 812 2401



Dress Code

Anything goes in Positano. However, to match the unrivaled beauty of the town, wear light linens, maxi dresses, pair up with flat sandals, and any fitting outfits, and complete your look with a light-colored beach hat. Swimsuits are perfect for the beaches, and swimming pools, but not elsewhere.


Drinking in public places is strictly prohibited. You can enjoy a glass of wine in bars or in restaurants while admiring the breathtaking beauty lying ahead.


Locals do not offer tips, but tourists are expected to do so. However, avoid excess tipping and offer cash as a tip only if you like the service.


The idyllic hilltop town has drawn the attention of photographers for a long time. Until and unless you are not capturing pictures for commercial purposes, you are free to take images in various tourist spots. However, professional photographers, using the images for business may have to pay approx USD 1000.


There are numerous neighborhoods, where you can pitch-in your tent in this dramating and dashing coastal village. Each of its neighborhoods are adorned with houses and villas draped with wisteria and bougainvillea, and offer stunning views of the sea and the hills. To make your abode here, learn about these neighborhoods.

Lower Positano

If you want to stay close to the pebbled beaches, then this is the perfect place. Along with convenient beach access, you can enjoy the buzzing nightlife here, which is a lot more vibing than anywhere else in this coastal town.

Chiesa Nuova

If you are on a budget and yet wish to feel the authentic Italian vibe, this is the perfect neighborhood to spend your vacation. Many hotels in the area have rooftop terrace from where you can take in the beauty of the beaches, while minimizing the amount of hustle.


This charming and historic village is for those travelers who are looking for a luxury retreat. It has more sophisticated dining establishments and is considered a great place to base yourself.


The honeymooners and couples on a romantic getaway to this Italian village prefer Nocelle. The magical views, calm, and serene atmosphere, let you and your significant other unwind and connect. The best thing to do here together is to soak up the ethereal beauty of the rising sun over the ocean.

Museums & Art Galleries


Food & Wine Tour

Picturesque Positano not only entices you with all its paradisiacal beauty, its culinary culture is equally luscious and worth every penny. This tourist hotspot is blessed with some cute restaurants, and bars, where you can relish risotto, spaghetti, or other delicious Italian cuisine, while admiring the sublime vistas.

Wonderful restaurants, dedicated their menu to rich flavored Italian cuisines are dotted throughout the city. However, before visiting these public places, check the lists of some of the best restaurants and bars.

High End Dining​

Il Tridente

Il Tridente

Cuisine: Italian
Address: Viale Pasitea, 140, 84017 Positano SA, Italy

Contact: +39 089 8111 11


Cuisine: Italian
Address: Via Arienzo, 30 – 84017, Positano SA, Italy

Contact: +39 089 812 2401

La Sponda

Cuisine: Italian
Address: Via Cristoforo Colombo, 30, 84017, Positano SA, Italy

Contact: +39 089 875 066

Adamo Ed Ava

Adamo Ed Ava

Cuisine: Italian
Address: Via G. Marconi, 110, 84017, Positano SA, Italy

Contact: +39 089 935 7739


Cuisine: Italian
Address: Via Laurito 2, 84017, Positano SA, Italy

Contact: +39 089 812 080

Casual Dining

La Taverna del Leone

La Taverna del Leone

Cuisine: Italian Pizza
Address: Via Laurito, 43, 84017, Positano SA, Italy

Contact: +39 089 811 302

Da Vincenzo

Cuisine: Italian, Seafood
Address: Viale Pasitea, 172/178, 84017, Positano SA, Italy

Contact: +39 089 875 128

Da Gabrisa Restaurant amp Wine Bar

Da Gabrisa Restaurant & Wine Bar

Cuisine: Italian, Wine bar
Address: Viale Pasitea, 221, 84017, Positano SA, Italy

Contact: +39 089 811 498

Elisir Di Positano Cafè & Salads

Cuisine: Mediterranean, Italian
Address: Viale Pasitea, 90, 84017, Positano SA, Italy

Contact: +39 089 875 780

Ristorante Bruno

Cuisine: Italian, Seafood
Address: Via Cristoforo Colombo, 157, 84017, Positano SA, Italy

Contact: +39 089 875 179

Bars & Lounges

Francos Bar

Franco’s Bar

Address: Via Cristoforo Colombo, 30, 84017, Positano SA, Italy

Contact: +39 089 812 189

Positano Paradise Lounge Bar

Positano Paradise Lounge Bar

Address: Via del Saracino, 32 Corso Positano, 84017 Positano SA, Italy

Contact: +39 089 811461

La Cantina delle Tre Sorelle

La Cantina delle Tre Sorelle

Address: Viale Pasitea, 20, 84017 Positano SA, Italy

Contact: +39 089 811 744

Blu Bar Food amp Cocktail Bar

Blu Bar Food & Cocktail Bar

Address: Spiaggia, Via del Brigantino, 4, 84017, Positano SA, Italy

Contact: +39 089 811 177

Da Ferdinando

Da Ferdinando

Address: Spiaggia di, Via Fornillo, 84017, Positano SA, Italy

Contact: +39 089 875 365

Spa & Wellness Resort

L’Onda Beauty Center at Hotel Poseidon

Address: Viale Pasitea, 148, 84017, Positano SA, Italy

Contact: +39 089 811 111

Royal Divine Relax

Address: Via G. Marconi, 121, 84017, Positano SA, Italy

Contact: +39 339 882 6368

OSpa Wellness amp Gym

O’Spa Wellness & Gym

Address: Viale Paitea, 318, 84017 Positano SA, Italy

Contact: +39 089 875 665

Alma Spa amp Beauty

Alma Spa & Beauty

Address: Via G. Marconi, 84017, Positano SA, Italy

Contact: +39 089 875 733

Positano Massage Therapy

Positano Massage Therapy

Address: Via G. Marconi, 84017, Positano SA, Italy

Contact: +39 347 706 9898

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